With our pals from Grupo Ogilvy & Mather we made several websites for Sony. Our mission was to present products with deep specifications to press and other media. We enjoyed a lot designing and programming because we are crazy for Sony stuff.
Marc Brunet – Creative Director
Not just a repository
Where others saw a repository we saw an opportunity to make users get fun and discover contents just for the funny navigation.
Brand rules
We followed Sony brand rules and played with they’re style but without staining mother brand.
Minisites for marketing
A minisite is a powerful weapon for promotional purposes. Quick development, powerful design and a a good metric’s strategy. That’s all you need to engage your paid or organic traffic and interact directly to your target.